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ABOUT US:

Keenan Properties Development Marketing combines unbeatable sales and marketing skills with passion and creative counterparts that deliver results based on market trends. Our team delivers a holistic approach to each project by encompassing comprehensive in-house research, product development, mortgage financing and marketing/sales services.

Drawing upon a decades of design experience and market-specific knowledge, we have developed a sister company Keenan Designs. Our collaborations with leading Houston developers, top architects and interior designers empower us to create the most coveted properties in the marketplace.

Our vision, values and agents share one guiding principle: to ensure the highest level of service and expertise powered by innovation, information and good design.

OUR SERVICES:

Keenan Properties Development Marketing delivers maximum value to clients through comprehensive planning, innovative marketing strategies and superior sales management. Our team’s holistic, hands-on approach provides exceptional insights and custom-tailored services to clients from the conceptual stage to the final sale.

DESIGN AND DEVELOPMENT MARKETING

  • Complete architectural review
  • Unit mix analysis
  • Unit layout planning
  • Amenity programming
  • Selection of finishes and fixtures
  • Identify lead interior designers
  • Consult on building management operations and staffing levels

MARKETING AND BRANDING

  • Preparation of project budget and timeline
  • Marketing strategies and positioning
  • Creative agency sourcing
  • Property brand development
  • Advertising campaign creation
  • Collateral material development
  • Media planning and placement

PUBLIC RELATIONS

  • Public relations company sourcing
  • Identify cross-branding partnerships
  • Hosting of special events
  • Management of ongoing media coverage

SALES & OPERATIONS

  • Pricing Strategy
  • Inventory Release Strategy
  • Appoint sales professionals
  • Manage comprehensive sales program
  • Sales Center Consultation (location, technology, design)
  • election and design consultation of model residences

REPORTING

  • Comprehensive Sales and Visitor Traffic Reporting
  • Contract status and tracking updates
  • Inventory status

TECHNOLOGY AND SOCIAL MEDIA

  • Property feature on KeenanProeprties.com
  • Listing syndication across the most-trafficked real estate websites
  • Social media strategic planning and outreach

FINANCING

  • Mortgage financing powered by iMortage for Buyers
  • Mortgage financing powered by Amegey Bank for Land Developer